Slides to include in a pitch deck

What slides should I include in my pitch deck?
The Sequoia model for creating a pitch deck is a widely-used framework that has become the golds standard for structuring pitch decks for startups, with about 11 slides, plus covers. 

You can change the order, but we'd recommend including the following list of slides in your pitch deck (remember, the more succinct the better - that average investor will spend less than 2 minutes reading your pitch deck). 

What slides should I include in my pitch deck (according to the Sequoia pitch deck template):
A pitch deck should include the following list of slides:

1. The Problem:
   This slide should clearly define the problem that the company is solving and why it is a significant issue.
   
   
   

2. The Solution:
   This slide should describe how the company's product or service solves the problem and how it is different from other solutions in the market.
   
   
   

3. The Market:
   This slide should provide an overview of the target market for the product or service and the size of the opportunity. It should also include any relevant data or research to support the market size estimates.
   
   

4. The Product:
   This slide should provide a high-level overview of the product or service and how it works. It should also include any unique features or benefits that set it apart from competitors.
   
   

5. The Business Model:
   This slide should explain how the company plans to make money, including details on the revenue streams, pricing, and target customer segments.
   
   

6. The Team:
   This slide should introduce the key members of the team and highlight their relevant experience and expertise.
   
   

7. The Competition:
   This slide should describe the main competitors in the market and how the company's product or service is differentiated from them.
   
   

8. Why now?
   This slide should outline the rational for why this investment makes sense in the current market context. 
   
   

9. Financials:
   This slide should include financial projections for the next 3+ years, including estimates for revenue, expenses, and profitability. Remember to include historical financials as well, if you have them. 
   
   

10. The Ask:
    This slide should outline the funding request and explain how the investment will be used to accelerate the company's growth and development.
    
    

Can we help?
Make sure your pitch deck stands out from the crowd. We help entrepreneurs build world-class pitch decks that impress investors. Learn more, here.